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Sunday, June 24, 2012

Collection Oddities: Sailor Moon North American Travel Kit

This is another one of those items that is really at it's core a sensible item. It's the Sailor Moon branding that makes it weird. This is a North American Travel Kit:

Sailor Moon Says: Cleanliness is next to Scoutliness

This includes everything you might need for a short overnight, all branded with the Sailor Moon logo. Runny nose? Don't worry these Sailor Moon facial tissues will banish them like a Negaverse* creep! (*this is a North American release might as well use the dub terms). Snarls in your hair? You've got your choice of a cheap plastic brush or cheap plastic comb to punish them in the name of the moon!  Or, perhaps my favorite part though is the official Sailor Moon travel soap which comes with it's own Sailor Moon soap holder. It's still sealed so we didn't open it to check if the soap itself is also emblazoned with the logo, but I feel like it probably is.

I mean I get I guess if I was at the store and had to buy a child's travel kit I might have picked the cartoon branded one to try to encourage them to clean. But if that's the motivation, shouldn't it maybe have included a colorful recognizable character or two instead of just the logo everywhere. Logos are recognizable, but not fun or particularly interesting to most children. It seems like this was mostly more of the extremely lazy branding that plagued 80% of the North American merchandise brought out for Sailor Moon. On the other hand, Sailor Moon Soap. It's hard to argue with that.


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